This is an advertisement in a USA Magazine promoting a drink called 'Crown Royal Black'. The artist holding the merchandise is "Big Boi" from musical group Outkast. The fact that the artist is holding the drink may entice people to buy the drink because theymay be fans of the group Outkast, however it doesnt really promote any music what so ever. The advertising is mainly for the drink and the fact that a well known, rich artist is holding it means that this drink must be very 'Expensive', 'Luxurious' and 'Posh'. The appearance of the drink itself almost shows the luxury of the drink, the black suede bag it comes in with the golden stitching and gold string robe. The artist is wearing a brown jacket which helps make the drink stand out and seem more attractive. The fact that he is wearing a big watch, glasses and a fashionable hat almost inflicts that this drink is for the 'Big boys'.
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